Jerry R Reynolds wrote -
At the end of June 2010, Flockall.com will embark on a journey to evolve the social media space through integrated ecommerce.
Flockall is an online social marketplace focused on helping independent clothing designers, musicians, authors, artists and makers of handmade products, create national distribution within a social setting. Like traditional social spaces, users create accounts to communicate with friends and network. The problem is traditional social spaces don’t take advantage of their users as customers. Using Flockall not only allows a business to engage customers but provide customers a direct link to products through integrated shopping carts within that companies social space.
The one thing that keeps most small businesses from launching or hinders their growth is lack of web experience and presence. Imagine for a moment you would like to launch a product but don’t have the budget to develop an ecommerce website or don’t have the money to pay someone to manage it. To compound the issue, you want it to be professional to invite sales. Flockall is helping small businesses reduce the cost of online business by creating a simple shopping cart application that is set up within a social space and soon an API that can be integrated into an existing website. When Flockall updates, the shop owner updates and there is no need for an IT Manager. Using the easy to use shop manager, just enter product details, upload product images and make the product available for purchase.
The single greatest concern for social users today is privacy. Flockall doesn’t share information with other applications and adheres to a strict opt in policy rather than opt out. If a user wishes to purchase a product, PayPal provides the securest online payment processing. All applications are developed by Flockall. In some cases, Flockall uses products like DFP by Google as our ad manager, so we can control our advertiser base, target demographic and consistency of ads.
Flockall also enhances the marketplace through social word of mouth advertising. When a friend adds a shop, its broadcast to friends “downstream” growing a shop owners distribution base beyond its locality or region.
The impact social platforms have on the world community is fueling the technology revolution. With a third of the world’s population and businesses linked through some form of social medium, companies are missing numerous opportunities to convert sales, until now.