1% for the Planet exists to build, support, and activate an alliance of businesses financially committed to creating a healthy planet.
The Mad Marathon will showcase and support local and regional environmental non-profit partners in the 1% for the Planet network. Please consider joining a team, donating directly to their cause or help spread the word. Together we can do more to protect the places we play.
1% for the Planet works at the intersection of business and the environment to increase funding for the environmental sector. If (PRODUCT) RED can do it for AIDS and Susan G. Komen can do it for breast cancer, we know that 1% can do it for the Planet.
In less than a decade, more than 1,200 companies located in 45 countries have become members of 1% for the Planet (1% FTP). Over 3,000 non-profit organizations are now 1% FTP partners. Two-dozen ambassadors including athletes, artists and musicians and more than 25 media organizations are a part of the 1% FTP network. All help to spread the word and encourage participation. Together, we reach nearly 150 million people a year.
In 2012, 1% for the Planet member companies donated more than $25 million to environmental nonprofits globally.