Shirley Ellis wrote -At Aveda, everyday is Earth Day. In 2014, our store raised over 5k for local clean water and this year we are committed to doubling our efforts.
Aveda professionals in more than 30 countries have collectively raised more than $38 million for in support of Earth Month since the campaign’s inception in 1999. Beginning in 2007, Aveda has donated Earth Month proceeds to organizations working to combat the clean water crisis – to date more than $20 million have been directed to support hundreds of clean water projects on six continents. 100% of funds raised by Aveda Fashion Valley will benefit the Surfrider Foundation – a local charity that protects the ocean, waves, and beaches.
“We believe that good business is responsible business,” says Shirley Ellis, Team Leader at Fashion Valley. “It is so gratifying to participate in a program like Aveda Earth Month that allows us to participate in a global initiative that directly benefits the community where we live and work.”
“Social responsibility has been a pillar of the Aveda ethos since the brand’s founding in 1978,” says Rhiannon Knapp, Aveda’s District Manager. “Aveda professionals are living proof that beauty and environment are inextricably connected – their Earth Month achievements are truly remarkable.”
Call 619-220-8518 to book a professional hair or skin service for the Earth today or visit www.aveda.com for more information.