BENEFITING: Prevention Partners
Announcing the Believe In Healthy NC Challenge
Our vision for 2026 is to build healthy places in all 100 counties, reaching employers, schools and healthcare and 25% of the workforce. The Believe in Healthy NC Challenge will fuel that vision by jump starting that vision with two accelerators. Funds from the challenge will support free benchmarking for workplaces, schools and clinics across NC to see how their organization’s policies and environments align with best prevention practices, and encourage them to build in the most cost effective prevention practices. Funds will also support a competition to recognize leaders who have made a commitment to healthy people within their community, chamber, workplace, school or clinic.
The goal of the Believe in Healthy NC Challenge is to raise $300,000 in order to bring key tools to Healthy Together NC statewide partners and all 8 regions to build healthy places and change lives. There are many ways to help: corporate and foundation support, media partnership, and collaboration with organizations and individuals who share the goal of improving health through prevention.
How does this challenge improve health?
Adults spend 54% of their waking hours at work, and students spend 43% of their waking hours at school 1. These environments are a vital factor in supporting health. We know that 80% of health is improved outside of the healthcare system, and workplace and schools are a vital factor in shaping health behaviors by the options available to employees and students 2. As we build healthy policies and environments in workplaces and schools across communities 3, we change organizational culture and shape behaviors that are the root of the problem and are driving rising health costs and poor health outcomes. Health care is essential to treat diseases, but cannot decrease the rates of illness. Healthy places that shape healthy behaviors are what it will take to reverse obesity rates, envision the end of tobacco use, and cut rates of cancer, heart disease, and diabetes in half4.
Fewer than 8% of employers bring the full power of prevention to their workplace 5. Schools influence health for a lifetime, but have limited resources to focus on prevention.
How will the Believe In Healthy NC Challenge accelerate the pace of building healthy places to work, learn and receive care?
1. Launch a statewide competition
Recognize state, regional and county leaders, chambers and employers, schools and clinics that are harnessing the power of prevention to build healthy places.
2. Support current Healthy Together NC Statewide Partners and engage new sector leaders.
Support statewide sector leaders that are Healthy Together NC Partners with free access for members to benchmark their workplace prevention practices with WorkHealthy America, or Simple Steps.
- Healthy Together NC Partners include: NC County Commissioner’s Association; NC Association of Local Public Health Directors; NC Hospital Association; NC State Health Plan; NC Community Foundation; Population Health Improvement Partners and Department of Commerce
3. Reach all 8 of NC’s economic development regions
Support regional and community leaders to offer free access to local workplaces to benchmark their prevention practices with WorkHealthy America or choose Simple Steps, school districts to benchmark their prevention practices with LearnHealthy America, and healthcare settings to benchmark their systems with Patient Quit Tobacco Systems.
4. Engage Chambers of Commerce across NC
Engage local Chambers of Commerce with free access to the tool of their choice, WorkHealthy America or Simple Steps, for members.
- US Bureau of Labor Statistics, American Time Use Survey (employed persons, ages 25-54), 2016
- U.S. Department of Health and Human Services, Healthy People 2020, 2009, U.S. Government Printing Office; McLeroy KR, Bibeau D, Steckler A, Glanz K. An ecological perspective on health promotion programs. Health Educ Q 1988; 15 (4):351–77.
- Kreuter MW, Bernhardt JM. Reframing the dissemination challenge: a marketing and distribution perspective. American Journal of Public Health. 2009;99 (12):2123-2127
- Prevent Cancer. http://preventcancer.org/learn/preventable-cancers
- Linnan et al, Results of the 2004 National Worksite Health Promotion Survey. AJPH, 2008, August, 98(8): 1503-1509
For more information contact:
Phone: 919.969.7022, Ext 204