BLU(E) - Better Life for U (Ecology)
Organized by: Laurent Goetschmann
June 30, 2016
Our mission is to make a contribution to the world by promoting eco-friendly awareness via our network of boutique hotels under the BLU(E) foundation guidelines where philanthropy and business coexist. The BLU(E) Team is 100% dedicated to promote the respect of the environment, oceans and animals preservation, as human condition through a unique concept where philanthropy meets commercial activities for a real and sustainable future. How does this work ? The company contains two entities: The Foundation and the Boutique Hotels. The BLU(E) Foundation is taking care about education of sustainability and respect to local population and guests. We will implement agreements with first class hospitality schools and Cleantech organizations to provide unrestricted support to the BLU(E) Boutique-Hotels. We will develop a complete concept around sustainability. The BLU(E) Boutique-Hotels are in charge to transform theory to reality by offering guests a soft introduction to sustainability in comfort through a unforgettable stay with attractive activities mixing fun and learning like eco-gardening, cooking with a big name Chef, fishing, diving or sailing to secluded places to learn about preservation. Our business model will provide locals jobs in different sustainability functions such as construction, hospitality, catering, bio agriculture and various activities. The boutique-hotels will be built with local materials, by local employees with the support of cleantech organizations. We will hire local people to operate the place with the help of trainees from highly regarded hospitality schools. Each boutique-hotel will have a restaurant sponsored by a renowned Chef and will operate under "no food waste" guidelines. Each location will be equipped with a bio permaculture garden to produce 100% local bio vegetables and fruits. Our goal is to have each guest apply their new knowledge on ecology to their daily routine upon their return home and participate themselves in spreading the message to people around them creating a snow ball effect. The profit of the BLUE(E) boutique-hotels will partially finance the BLUE(E) Foundation. BLU(E) boutique-hotels would be governed by BLU(E) Foundation label that is in development with best-in-class Sustainable International Organizations.
The entire Phase 1 (+18 months) before construction of 1st boutique-hotel is budgeted at $800'000.-, this amount is including setup of the BLU(E) Foundation, 4 full time employees, travels, lawyer expenses, consulting expenses, etc. in order to reach the goal and be ready with agreements and financing of the 1st boutique-hotel construction. We have been working for 6 months (3 persons with no revenues from this activity) now on this project. We have already implemented the basics and put in place contacts with Cleantechs, hospitality schools, Foundations and Investor's. Today we are looking to raise a minimum amount of $50'000.00 that will allow us to start implementing our Foundation and communicating on it via our website and social media. Funds will also be used to source aggressively partners like cleantech companies and hospitality schools.
We are also looking for VIP's to support our cause.