
BENEFITING: COMFORT FOR AMERICAS UNIFORMED SERVICES
EVENT: Veterans Charity Challenge
THE STORY:
Established in 2003 by graduates of the West Point Class of 1967 and their spouses, Cause organizes programs that promote recreation, relaxation and resiliency for members of the US Armed Services recuperating from injuries received in support of operations in Iraq and Afghanistan. Since 2003, Cause has provided at least one program to 315,000 military wounded and their families, over 305,000 movie and video game rentals through the Cause Digital Entertainment Library (C-DEL), and more than 6,800 massage and reiki treatments. In 2012, over 1,900 of these treatments were provided which resulted in a 45% decrease in stress and a 35% decrease in pain.