Coming Out - Show Your Pride
Team Member: Johnathan Fong
Nate Warden wrote -
Coming Out is a non-profit, open-source library of coming out stories.
Launched in June 2015 on the same day the US Supreme court ruled on same-sex marriage, we support the LGBTQ community by building a truly diverse library that makes it easy for anyone to find a story they can relate to. To date, we have about 70 stories and have reached 20,000 unique users in 140 countries.
Our team is a diverse group of nearly 20 volunteers across the US and Canada. We're in the process of becoming an official 501c3 non-profit, but it doesn't happen overnight. In fact, it'll be another 6-8 months before the IRS approves our application. That doesn't mean we have to wait to make a difference though. This is our first fundraiser and we need your help.
The Coming Out - Show Your Pride campaign will run the entire month of June to coincide with Pride celebrations all over. Funds will be used for the purpose of improving the site and expanding our audience. Specifically, we plan to spend the funds on the following in ranked order:
1) Tech - Improving the form and function of our site to increase our impact and ensure we have a scalable platform that's easy to use
2) Marketing - Our audience has grown organically since our launch, but we're ready to step it up a notch with targeted international digital marketing
3) Administration - This is a low cost for us, but there are some essential functions every non-profit has to cover