Our primary goal is to raise awareness about maternal health issues around the world and to encourage people to take action. We believe that actions speak the loudest and so we measure our success in raising awareness by how many people are so moved by the information that they choose to get involved. So far we have helped generate more than 5 million actions in support of maternal health. These actions can be anything from helping to spread the word, to showing up at an event, to purchasing a product that will help generate awareness and resources for programs around the world. People want to get involved and our job is to educate them and provide opportunities for them to contribute in meaningful ways.