WHY IT MATTERS
1 in 8 women will be diagnosed with breast cancer in her lifetime.
1 in 67 will be diagnosed with ovarian cancer.
Just being a woman puts you at risk.
WHAT BRIGHT PINK IS DOING ABOUT CANCER
Bright Pink is a national nonprofit that empowers young women to reduce their risk of breast and ovarian cancer and detect these diseases early while they’re still treatable. Our free educational programs make prevention and early detection a persistent and positive part of their lives.
THE POWER OF BEING PROACTIVE
At 23, Bright Pink founder Lindsay Avner became the youngest woman at the time to undergo a risk-reducing double mastectomy. With a long family history of breast and ovarian cancer and genetic testing that showed she was herself at high risk, Lindsay vowed to take proactive measures.
During this experience, she was confronted by a lack of resources to help young women take control of their breast and ovarian health. In 2007, she started Bright Pink to educate and inspire women to put awareness in action.
LET’S CHANGE THE ODDS
To date, Bright Pink has helped 210,000+ women identify their cancer risk and empowered them with tools to reduce it. We’ve also taught 4,000 women’s health providers how to best identify and manage risk among their patients, thereby reaching 16 million patients with better breast and ovarian health care.
HOW YOU CAN HELP
The funds you raise help many more women receive life-saving education.
• $100 empowers 100 women to assess their personal risk for breast and ovarian cancer
• $150 trains a women's healthcare provider to give more comprehensive preventative care to 3,600 patients annually.
• $300 empowers 300 individuals to assess their risk of breast and ovarian cancer at AssessYourRisk.org
• $500 funds a Brighten Up Educational Workshop for 100 people at corporations, organizations and other group settings.
• $1000 covers the production and distribution of 1,300 educational materials to doctor's offices nationwide.
MAKE THE FIRST DONATION
Lead by example and be the first to support your efforts. Even something small will set the precedent for others to give too. Tips for a Successful Fundraiser Suggested Tweet: I am raising money for @BeBrightPink through #VIPink! Support my fundraiser by making a donation and help save lives. Suggested Facebook post: I am raising money for Bright Pink through #VIPink! Support my fundraiser by making a donation and help save lives from breast and ovarian cancer.
Use your social networks – Facebook, Twitter, Instagram, LinkedIn, etc. – to get the word out about your fundraising efforts. Set up a schedule for posting and remember to include milestones and inspiring stories in your posts. Don’t feel like each post has to be an ‘ask’. When you get donations from people in your social network, tag them in a post and thank them publicly. Use our other resources from the VIPink Tool Kit like the twitter background and the Facebook cover image to promote your event.
Ask people around you to donate. Include friends, family, coworkers, and those outside your inner circle. Ask your company to match funds raised. Ask if your employer can include your fundraiser in your company newsletter. Ask community groups to donate or get involved. Talk to sports groups - like city leagues and kids’ teams - and reach out to sororities, fraternities and Business Service Groups.
Customize your fundraising page.Add photos from your event and give updates about your planning and then results along the way.
GET THE WORD OUT
Send out a personalized email, notifications, reminders and status updates. Start with your closest contacts and work your way out to acquaintances. Success breeds success, so include your progress as you send out the later emails. Don’t be afraid to send follow up emails and don’t forget to say thank you! Remember why you are passionate about Bright Pink and saving women’s lives from breast and ovarian cancer, and share this with your networks!
TOP 3 FUNDRAISING DIRTY GIRLS WIN:
• 2 Night Stay at the Copper Mountain Resort (1 double room for Friday/Saturday night)
• 3 Day Experience (Friday-Sunday)
• Fundraising Rewards Ceremony with Bright Pink
• Wine & Movie Night
• Girls Night Out Event & After Party
• Entry into the Dirty Girl Mud Run Copper Mountain
• *Airfare not included
*This is the top fundraising Dirty Girl across the entire series (20 races)
We run #ForTheGirls. For our moms, our BFFs, our girl crushes, our sisters, ourselves. Because we believe the women we love deserve a world free from breast and ovarian cancer. In 2016 Dirty Girls all over the country will rally together to raise over $100,000 for charity partner Bright Pink.
$100,000 has the power to educate and potentially save the lives of over 23,000 young women through Bright Pink’s free educational programs.
Ready to help change lives? All you have to do is register for a race and set up your own personalized fundraising page on CrowdRise. We’ll give you fundraising tips and great rewards when you reach fundraising milestones.
Together, we can change the odds. Let’s do this #ForTheGirls!