Tell everyone about your fundraiser and why your cause is so important. Make it personal and compelling in case someone actually reads the whole thing. I have participated in this ride for eight years, the cause is worthy somewhat a ministry for me in giving to the less fortunate. The American Red Cross is always there during natural disasters easing the pain and agony for many around the world, this event is a little more personal since it benefits the Red Cross chapters along the Gulf coast from Houston to New Orlleans which includes my hometown, so in fact I'm giving back to my current and previous community which is gratifying to me, please join me in this great cause. Thanks!