Each spring, with the help of the Sneaker Project, second graders celebrate “ME” with a brand-new pair of high quality sneakers. Our message is simple — Follow “ME” and move every day in your new sneakers. Through the summer school children in grades 1-5 log over 25 miles of activity, qualifying them to run the last 1.2 miles of the Clarence DeMar on race day. “Follow Me” is a feel-good program that supports daily activity, a fundamental building block for healthy youth. Team Demar funds will enable us to reach even more children to follow “ME” and to participate in the Kids DeMar.