WHY IT MATTERS 1 in 8 women will be diagnosed with breast cancer in her lifetime. 1 in 67 will be diagnosed with ovarian cancer. Just being a woman puts you at risk. WHAT BRIGHT PINK IS DOING ABOUT CANCER Bright Pink is a national nonprofit that empowers young women to reduce their risk of breast and ovarian cancer and detect these diseases early while they’re still treatable. Our free educational programs make prevention and early detection a persistent and positive part of their lives.