BENEFITING: The ALS Association
Supporters of ALS wrote -
The #IceBucketChallenge that’s sweeping the nation has been the most successful awareness and fundraising campaign in the history of ALS or Lou Gehrig’s Disease, a progressive neurodegenerative disease that affects nerve cells in the brain and the spinal cord. ALS causes muscle weakness and atrophy throughout the body, and people with ALS may ultimately lose the ability to initiate and control all voluntary movement.
The ALS Association’s mission is to treat and cure ALS through global research and nationwide advocacy while also empowering people with Lou Gehrig's Disease and their families to live fuller lives by providing them with compassionate care and support.