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Jo Fonda Newell

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Thank you for your Purple Pu…
Thank you for your Purple Purse donation - with you’re help, we’ve raised more than $13,000 and won two bonus challenges that have netted the Coalition an extra $1,000!

Right now we’re in 6th place in the nationwide competition, out of more than 140 organizations. Please help us keep, and strengthen, our lead by sharing our page with your friends on Facebook and Twitter.

Thanks again!
Everyone at the Coalition
4 years ago
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Jo Fonda Newell
Amherst, NH United States
Stuff About Me:

I am a very lucky woman. 

In 2001, I was a 39 year old mother to an 8 year old daughter, with an MBA degree from a top Ivy League Business School, and a high-paying finance management job at a Fortune 100 company. Yet, I had absolutely no idea how I could possibly leave my emotionally and mentally abusive husband, who on the surface, seemed like a very nice, well-educated, professional guy.

With every step that I took forward to leave, I was pushed back by his intimidation and the control he had systematically gained over me throughout our 20 year marriage. One morning, following a series of disturbing events, I was in a panic that my daughter and I were in imminent danger. 

Luckily, I had a good job which included a company cell phone and credit card, I had access to a car, and I had enough money to be able to open a secret PO Box and checking account.  I needed all of those things: to get my daughter and escape and hide from my husband, to pay for a hotel and food, to pay the retainer to the lawyer to help me stand before a judge to obtain a temporary restraining order against my husband.  However, not all victims of domestic violence have access to the resources that I did.  To get help, the majority of victims contact their local domestic and sexual violence program.  Allstate Foundation's Purple Purse Challenge is designed to help educate and enable victims to achieve financial independence and strength.

I wish I could say that was the end of the story and that we were able to go our separate ways.  Instead, my husband hunted me down for two days, and in a rage, unable to find me and having been served the restraining order, he flew our private airplane into our newly built home in Amherst, burning it to the ground and killing himself in the process.

Like I said, I was lucky.  On average, every single day, at least three women are killed by their husband or boyfriend in the United States alone. We are taught to fear strangers, but over 30% of all homicides of women are at the hands of an intimate partner, compared to under 9% committed by a stranger.  In New Hampshire, 50% of all homicides are domestic violence-related.

I urge you to generously donate to the New Hampshire Coalition Against Domestic and Sexual Violence.  NH’s domestic violence programs are crucial in helping victims live a life free from abuse.  They offer a safe refuge for victims and their children, empowering them to discover their options, as advocates work with victims to navigate legal, medical, and social systems.  NH’s domestic violence programs and the Allstate Foundation's Purple Purse Challenge work to empower survivors to rebuild their lives. 

Your support could quite literally mean the difference between life and death for victims of abuse.


Fonda Newell


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Jo Fonda Newell's Fundraisers

Help the Coalition Win $100,000!

Help the Coalition Win $100,…

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2016 NHCADSV Purple Purse Challenge

2016 NHCADSV Purple Purse Ch…

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2015 NHCADSV Purple Purse Challenge

2015 NHCADSV Purple Purse Ch…

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New Hampshire Coalition Against Domestic and Sexual Violence

New Hampshire Coalition Agai…

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