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Krishi Janani (An Appropriate IT Project)

Organized by: Usha Devi Venkatachalam

Usha's Photo


Indian farmers are facing a crisis. Green Revolution improved farm yields, leading to an era of unprecedented productivity and prosperity for many. However, some conventional practices adopted then have led to a downward spiral of soil degradation, groundwater depletion and increasing reliance on synthetic inputs to maintain yields. Indian agriculture needs an update with fresh skills, energetic proponents and novel business models.

Meanwhile, there is an explosion of global interest, including in India, in organic food. And, technology offer vast opportunities to gather knowledge, disseminate information, enable networks of far-flung communities and facilitate collaborations. Krishi Janani connects these threads for an innovative social business.

Krishi Janani is an ag tech network (online platform + young women-led rural ag tech centers) for organic and sustainable farming in India. It provides farmers localized information, knowledge network and market access as an affordable subscription service.

Krishi Janani is a hub for isolated farmers, especially women, to share challenges, find appropriate solutions, exchange traditional knowledge, access public services, form groups to bulk buy inputs and aggregate harvests to market products. It helps farmers have transformative global impact by building social capital, finding micro solutions for complex global crises and creating economic wealth in depressed rural economies.


Organized by

Usha Devi Venkatachalam

This is a direct to organizer fundraiser.


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