SWAB is a nonprofit student organization at UGA that aims to bring the joy of the holiday season to children in Athens- Clarke County. Through one, large event during the holiday season, this organization impacts the lives of children of families in the Athens-Clarke County community. University students sign up to be mentors for a child on the event day. The student, along with a partner, raise a joint-fund of $120 for the child. On the event day, children, families and students gather at the Classic Center for a fun-themed event that emphasizes education, dreams and positive relationships. The students and their child are bussed to Wal-Mart to spend the $120 on items for the child. Items range from clothes to books to toys. The parents experience a separate program while the children are shopping. At the end of the day, the child leaves with wrapped holiday gifts, and everyone leaves with a smile on their face.