Think Pink Rocks is a non-profit organization whose mission is to raise awareness about early detection of and genetic testing for breast cancer and to provide funding for cutting edge breast cancer research. We have partnered with the New York Road Runners for several years now to bring runners to these incredible events and to raise monies to fund some incredible breast cancer research. Did you know: • A woman's risk of developing breast and ovarian cancer is greatly increased if she carries the BRCA1 or BRCA2 mutation (Breast Cancer gene mutation). • Men with these mutations also have an increased risk of breast and prostate cancer. Our team will raise money and awareness for breast cancer research. All money raised for Think Pink Rocks from the 2019 United Airlines NYC Half will benefit breast cancer research at Memorial Sloan Kettering Cancer Center in New York City and the Breast Oncology Center at the University of Michigan. Some members of our team have a direct connection to breast cancer, but we also have many team members who are running or walking simply because they want to support a great cause. Think Pink Rocks is a 501 (c) (3) organization. Contributions to Think Pink Rocks are tax deductible to the extent allowable by law.