BENEFITING: THE OUTDOOR FOUNDATION
EVENT DATE: Jul 30, 2013
For the first time in our history, outdoor industry leaders are spearheading an event on the eve of Outdoor REtailer Summer Marrket 2013. The Outsiders Ball will galvanize the industry around a single cause - fighting the growing divide between young people and nature and insipiring a new generation of outdoor enthusiasts, champions, and customers.
Proceeds from the Outsiders Ball will support the Outdoor Foundation's signature program, Outdoor Nation, which is launching a three-year campaign to engage five million young people in the outdoors. The event will help fund 100 community projects across the country connected to local retailers.