Help me tell skin cancer, “TAKE A HIKE!”
Starting July 18th, leading dermatologist and two-time skin cancer survivor Dr. Ellen Marmur and her team will embark on a six-day climb of Mount Kilimanjaro to raise $1 million for the American Academy of Dermatology’s (AAD) SPOT Skin Cancer™ initiative. I’m helping to raise funds for their efforts because I have personally seen the positive impact AAD programs have on the general public.
Since 1 in 5 Americans will be diagnosed with skin cancer in their lifetime, there is an urgency to drive home the message of SPOT® - Prevent. Detect. Live. The AAD SPOT® programs and activities are designed to educate the public about skin cancer and motivate individuals to make positive behavior changes to prevent and detect skin cancer. The campaign also provides access to free skin cancer screenings and provides shade structures throughout the country.
***Click the DONATE button now and help raise public awareness and support critical prevention and detection programs!***
QUICK FACTS ABOUT SKIN CANCER:
- Approximately 75 percent of skin cancer deaths are from melanoma, making it the one of the fastest growing cancers in the U.S. and worldwide.
- Each year there are more new cases of skin cancer than the combined incidence of cancers of the breast, prostate, lung and colon.
- The major risk factor for melanoma of the skin is exposure to ultraviolet [UV] light – both natural (the sun) and artificial (tanning beds) – and about 90 percent of non-melanoma skin cancers are associated with exposure to UV radiation.
- Both basal cell carcinoma and squamous cell carcinoma – the two most common forms of skin cancer – have cure rates approaching 95% if detected early and treated promptly.
- Avoiding UV light could prevent more than 3 million cases of skin cancer every year.