Tara Taylor wrote -
Sexy New Homepage - The new homepage looks amazing and a lot of people put a ton of work into it. The new featured cards (under the main jumbo image) are where we will feature great fundraisers and partner events. It's awesome for everyone since the positioning and display are better and the execution is easier and requires less lead time. So great.
Help a Random for V-Day - Instead of doing a boring v-day campaign we asked people to help a random and share some love. It was pretty cool and relatively successful. You can check it out here: http://us1.campaign-archive2.com/?u=424aefbe840a9f828bf0a79b3&id=be1c8d…
Google Ad Grants - Really cool program that lets non-profits get $10k per month in Google AdWords. We're working closely with em to connect non-profit partners and help them understand the power of AdWords and how it can connect to what they are doing on CrowdRise. Really cool and such a great way to connect with someone massive like Google. This is bragging but JSW and RW and I were creating AdWords spreadsheets in 2003... Chip was still in elementary school and was probably drinking lots of capri-suns.
Lots of great conversations happening with big partners
Patagonia - We are getting a super cool campaign going that'll feature 5 great causes. 2 of which will have full on fundraising components. Lots of short and long term plays for us to work together. Couldn't love Patty more.
Ford - In initial Challenge conversations with them but they love us and we're in a good place.
RunKeeper - In the planning stages of doing a virtual 5k with them in June. Could be great an they have lots and lots of users and are an awesome app. Lots of great short and long term opportunities for us to play nicely together.
Nike - Continued conversations with the Nike Foundation/Girl Effect. Pitched em on Challenge and they like it and get it but it'll take time to land. It gets no bigger or cooler but there are lots and lots of hoops to jump through when you work in this type of scale.
Giving Tower 2015 - Planning process for 2015 has begun. We're digging into all the successes and and failures from last year and kaizaning the hell out of it all. We have huge and tall and really fucking big goals for the Giving Tower and Holiday Challenge this year.
Instagram and LinkedIn - We're active on Instagram again and we started doing some low frequency posts on LinkedIn. Check em out when you're bored. Insta: http://instagram.com/crowdrise/. LinkedIn: https://www.linkedin.com/company/crowdrise
My vasectomy is scheduled for 3/25. In lieu of gifts I'll I'm thinking about setting up a fundraising page... guessing it will be the new thing and dads all across the country will be fundraising around their surgeries. More to come.