The 10 Days campaign asks members of the North West Arkansas community and students at the Universtiy of Arkansas to give up every beverage but water for 10 Days. This means foregoing spending money on a daily cup of coffee or a sonic run during the campaign. Each person then can donate the accumulated money they would have spent on those beverages to providing clean, safe water for people that need it.Students can keep track of their savings using the 10 DAYS app, which can be downloaded from the apple app store.
When we challenge ourselfs to give up every beverage but water we can consider the tangible impact our actions can have on the world. This campaign currently takes place annually on more than fifteen universities nationwide. This year all the donations raised during the 10 Days will go directly to developing a new W.A.S.H (Water Access Sanitation & Hygiene) Program Area in the Ruhango District in Rwanda which will launch in 2014.
Students are also welcome to make donations even if they choose not to participate in the 10 DAYS challenge.